GAN Appoints Endre Nesset as President of B2C

Today, GAN announced that Anders Karlsen, President of B2C, is stepping down from his role with the Coolbet and GAN families. Mr. Karlsen’s resignation is effective as of August 26, 2022.

Mr. Karlsen was one of Coolbet’s first employees and served as the Chief Operating Officer upon the Company’s founding in 2015. He has been an important part of Coolbet’s success and was instrumental in building its foundation and leading the charge for its global expansion. Since GAN’s acquisition of Coolbet in January 2021, Mr. Karlsen has been a critical piece of leveraging the Coolbet Sportsbook to launch GAN Sports in the U.S. market.

Mr. Karlsen will be succeeded by Endre Nesset, the former Senior Vice President of Global Sports at GAN/Coolbet who has industry experience from online gaming across B2C and B2B operations in multiple markets and continents. Prior to joining Coolbet in 2020, he served as the Director of Sports at Gaming Innovation Group. Mr Nesset commented, "I am excited and honoured to take on this new challenge to keep growing Coolbet into the new heights together with all our cool people. We have an amazing team, an extraordinary platform and that positions us perfectly for long-term growth."

Dermot Smurfit, Chief Executive Officer of GAN, stated, “I want to thank Anders and express the gratitude of the entire GAN team for his leadership, expertise and hard work since the combination of the GAN and Coolbet teams almost two years ago. Since our acquisition of Coolbet, the product has performed spectacularly, and Anders has helped lay the foundation for what we expect to be a robust and exciting market acceptance of our GAN Sports offering in the very near future. I’d also like to congratulate Endre, who in his time here has built an incredibly strong Sportsbook organization and is highly deserving of his new role.”

Mr. Karlsen concluded, “I am incredibly proud of what we built at Coolbet and thrilled to see its continued success since our combination with the GAN team. GAN has a bright future ahead and is well-positioned to excel in the growing iGaming and online sports betting markets around the world. I also have tremendous confidence that the B2C segment and Coolbet product will continue to thrive under Endre’s leadership.”