Pariplay Strengthens Foothold in the US through GAN Deal
Supplier’s proprietary content to be made available to GAN’s operator network in the US
April 14th 2021 – Pariplay Ltd, the leading aggregator and content provider, has significantly enhanced its presence in the US after striking a deal to supply its proprietary games portfolio to platform provider GAN.
Pariplay offers a comprehensive games library with over 120 high-quality titles. The content offers a mix of classic and fresh slots with a wide array of themes, features, and volatility, appealing to a broad player demographic. Top-performing titles include Stallion Fortunes, Mystery Fox, and Dragons of the North.
The partnership will see Pariplay expand its footprint in the fast-growing US market with GAN’s plug & play aggregator platform available to operators in three states – New Jersey, Pennsylvania, and Michigan. GAN currently supplies around 20 Real Money and Social US operators with online solutions, including Penn Interactive, Borgata, Seneca, and Twin River Casino. GAN also offers its platform to operators in Italy.
The evolving US online gaming market offers great potential to Pariplay who made its US debut in New Jersey in February this year together with Rush Street.
Christine Lewis, Chief Commercial Officer at Pariplay, said: “Establishing a presence and building our brand in the US market is a priority for us this year. The US is growing at an impressive rate with more states currently considering legalizing online gaming and our objective is to be at forefront of the developments.
“By partnering with GAN, a well-established supplier in the market with leading operator partners, we will get our games in front of a significant audience across numerous states and we are excited about growing our business in the US together.”
Jeff Berman, Chief Commercial Officer at GAN, said: “Pariplay’s extensive content portfolio provides innovative games that offer maximum entertainment and engagement that appeal to all player types.
“With the addition of Pariplay’s games, we will significantly boost our existing offering and provide our partners with premium titles that we are certain slot fans will love.”
About Pariplay Ltd.
Pariplay is a leading aggregator and content provider, founded in 2010. The supplier offers innovative products such as the Fusion™ aggregation platform and the Ignite studio development programme. Pariplay’s Fusion™ aggregation platform features thousands of games from the industry’s leading games developers and a suite of back-office conversion and retention tools that enhance player value.
Pariplay also boasts its own game development studios with a range of 120+ innovative and entertaining slots. Now part of the Aspire Global Group, Pariplay has offices in Malta, Israel, Bulgaria, Gibraltar, and India and is licensed and regulated by the Gibraltar Gambling Commission, the MGA, the UKGC, the Romanian National Gambling Office, and the New Jersey DGE.
As a B2B provider of RNG games, Pariplay takes responsible gaming very seriously and has implemented policies and tools within its systems and games to provide industry-leading entertainment in a socially responsible manner.