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GAN Offerings Library

The nuts and bolts.

Marketing Services

With over twenty-five in-house marketing experts with resumes spanning bricks-and-mortar, CRM, and digital media, GAN provides our partners with an unparalleled view to the macro U.S. Social and Real Money iCasino space. GAN Marketing offers a full library of support including but not limited to:

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    In-House Marketing Experts

  • End-to-end creation, development, and execution of CRM player journeys & onsite promotions.
  • Game operations & day-to-day management
  • Best-in-class UX/UI player experiences & features
  • Full in-house design team
  • VIP Management
  • Marketing Analysis and Business Intelligence reporting
  • User Acquisition

    GAN’s Marketing Services can scale to any level of support needed at any point in time, from encompassing the complete strategic planning and execution, to joint marketing, to simply providing training and occasional support. No other B2B provider has made the same investment into ensuring the success of their casino operator partners.

User Acquisition

Backed by years of experience in the iGaming space, our digital marketing campaigns reach the right audience with the right message across all relevant channels and formats. With best-in-market conversion rates, the GAN User Acquisition team significantly outperforms other Real Money iCasinos in New Jersey and Pennsylvania, as well as, several Play-For-Fun Simulated Gaming Casinos across the U.S.


Over 90% of GAN’s partners have engaged with our Marketing team’s extensive experience in CRM activities in both Play-For-Fun Simulated & Real-Money Gaming. From setting up strategic player journeys, to crafting day-to-day on site promotions & bonuses based real-time data and analysis, GAN’s CRM team ensures to maximize player’s stickiness and incentive to purchase or deposit. Also, our Business Intelligence team provides daily, weekly, monthly, and ad-hoc reporting tailored to our partner’s needs, player value, and Marketing ROAS analysis.